Also available at Bird Library, 2nd floor - reference collection (for in library use only):
Contagious Online access to the full run of Contagious Magazine (2004 thru present), including embedded images and video Adspender User Manual Adspender User Manual (PDF). Most contagious / 2007 / p.02 / MOST CONTAGIOUS / 2007 INTRO If you began 2007 thinking that wikinomics must be a group of Hawaiian mathematicians, that an API was some kind of repetitive strain injury and that laser tagging is the latest crime prevention wheeze from the Greater Manchester Police, then don’t worry.
Intermedia Dimensions (Media Dynamics, Inc.): Reference book title useful for cross-comparisons of different media types (online, TV, radio, magazines, etc.) for relevant audience demographics, media ‘reach,’ CPM (“Cost per Mile”) data for advertising as well as qualitative comparisons of various media types and implications for media planning.
Contagious Magazine Pdf Template
This slightly older Media Dynamics title also available at 2nd Floor reference collection, Bird Library (does not circulate, in-library use only):
Contagious Magazine Pdf Free
The Media Book (Media Dynamics, Inc.): In a single reference book, this 2014 edition offers quantitative and qualitative aspects of performance for all six major media—TV, radio and magazines, the Internet, newspapers and out-of-home (including digital). Provides media planners and buyers and media sellers with a conciser review of all aspects of media performance including a historical overview, audience reach, demographic appeals and CPMs. Also includes proprietary estimates on subjects such as ad exposure factors, ad awareness levels by GRP levels and ad wearout. Includes some data Media Dynamics obtains via partnerships with other leading research companies like GfK MRI, Experian and Scarborough.